Release: Consumer Federation of California Launches Privacy Initiative

Consumer Federation of California - Feature Issue: "Consumer Federation of California
Launches New Privacy Initiative

The Consumer Federation of California is working to qualify a new financial privacy initiative for the November ballot.

The initiative establishes the 'Ask Me First' rule - No commercial sharing of confidential financial information unless the consumer gives approval first. The initiative also stops the sale of our Social Security Numbers and increases penalties for unauthorized information sharing that results in identity theft."